Au Bon Climat / Clendenen Family Vineyards

Client Story

We created a spanking new website for on WordPress with Commerce7, and designed new Tech. Sheets for Au Bon Climat & Clendenen Family Vineyards wines. was originally built on the WineDirect platform and hadn’t enjoyed any major updates since the initial build. The language, branding, photography, and more, required updates. The winery technical sheets were slightly painful to read and weren’t very useful in selling wine through the reseller channel.

Words of Praise

Michael Melusky, General Manager

I love these sheets. They look great, have relevant info and make us look like a real winery. Thank you!

— Michael Melusky, General Manager

How We Helped

Through our discovery process, it became apparent that WineDirect would not offer the capabilities Au Bon Climat needed for their new site. We settled on WordPress for their new website which opened up the opportunity to explore e-commerce platforms. After careful consideration, ABC settled on Commerce7 for e-commerce and club management. Commerce7 integrates very nicely into WordPress. A substantial amount of effort was involved in migrating product information from WineDirect to Commerce7. As part of the migration, we refactored the product information through spreadsheets and marked up printed pages.


Au Bon Climat wine Tech Sheet


In addition to the new website, upgraded shopping experience, and customized transactional emails, we also designed new technical/tasting sheets for the reseller channel.

Thanks go out to Matt Dayka Photography and WinePulse for their skillful, coordinated work on this project.

Services We Provided

  • Brand Development
  • Commerce7 Development
  • Print Design
  • Website Design
  • Wordpress Website Development