Client Story
Carr Vineyards & Winery is a Santa Barbara winery with a wonderful space near the “Funk Zone.” Ryan and Jessica Carr have worked hard to build a national presence with their award-winning wines. But the Carr website lacked some key features required by the operations and marketing teams.
Carr had an existing e-commerce website built on Spree Commerce. The site featured a dark design to provide a beautiful backdrop for the photography of the bottles and vineyards. Spree Commerce allowed for basic e-commerce but Carr was told by their developer that a large investment would be required in order to achieve some advanced discounting functionality for wine club members.
The previous website did almost nothing to promote Carr’s Vineyard Management services which is an important service for many of Santa Barbara County’s vineyards and wineries.
What was required was a complete overhaul of CarrWinery.com.
Words of Praise

Our old website was not offering us everything that we wanted and needed for an online store. Tarfoot stepped in and helped us achieve solutions to all of our problems and made our website more user friendly for our customers as well as for us. It now has so many more capabilities then we ever thought we would be able to have. They were fast, efficient and always available to answer any questions.
— Carr Vineyards & Winery
How We Helped
Carr Vineyards & Winery is a Santa Barbara winery with a wonderful space near the “Funk Zone.” Ryan and Jessica Carr have worked hard to build a national presence with their award-winning wines. But the Carr website lacked some key features required by the operations and marketing teams.
Carr had an existing e-commerce website built on Spree Commerce. The site featured a dark design to provide a beautiful backdrop for the photography of the bottles and vineyards. Spree Commerce allowed for basic e-commerce but Carr was told by their developer that a large investment would be required in order to achieve some advanced discounting functionality for wine club members.
The previous website did almost nothing to promote Carr’s Vineyard Management services which is an important service for many of Santa Barbara County’s vineyards and wineries.
What was required was a complete overhaul of CarrWinery.com.
Services We Provided
- E-commerce / POS Integration
- Vin65 Website Development
- Website Design
- Wordpress Website Development